Xero is going international

Wellington-based Xero is going international, according to a release in the NZSX and a blog post. Xero is a listed company in the NZX and this is from the official announcement:

Xero wishes to advise that by early 2009 it will release a global version of its award-winning online accounting software.

Xero is choosing to disclose this part of its strategy now in order to openly respond to growing international sales enquiries.

Earlier this week Xero was named as one of the world's Top Ten Best Application User Interfaces of 2008 by Nielsen Norman Group, the US-based analysts and experts in software design.

'King of usability' and award judge Jakob Nielsen commented about Xero: "Making accounting fun? That's an award-winning design."

The award has led to a surge in interest from small businesses internationally asking when Xero will be available in countries outside its initial target markets of New Zealand, the UK and Australia.

Xero is a web-based accounting software-as-a-service platform. Sounds boring, but they managed to create an easy to use, good looking software that works for the company owner and for the accountant.

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